Right now, there are over 3,000+ job listings worldwide that are looking for Product Managers, that pay on average $100,000 / year.

The demand for Product Management is increasing at an insane rate. More and more companies are finally figuring out how important this discipline and this role is to their success.

But how exactly do you get into the field? There aren’t any degrees in Product Management & there are no certifications. Most Product Managers get into the field through luck or connections. That ends here – we’ll get you up to date on ALL the skills you need to learn Product Management AND have the best chance at getting the job you want. There’s no more ambiguity to it. We’ll show you what you need to know and what you have to do – all taught from a Product Management insider.

Students aren’t required to know anything beforehand – we’ll teach you the fundamentals, how to apply them, how to develop into an advanced product manager, and finally how to maximize your chances to get a job as a Product Manager.

Unit 1: Defining Product Management

• Introducing Product Management
• Exploring the Product Development Life Cycle

Unit 2: Understanding Your Customer

• Executing Customer Development
• Developing Personas

Unit 3: Defining Product Features

• Building a Minimum Viable Product
• Outlining and Prioritizing Features

Unit 4: Exploring Product Design

• Communicating Your Ideas Visually
• Validating Your Designs

Unit 5: Communicating Your Product

• Pitching A Product or Feature
• Mid-Point Presentations

Unit 6: Planning for Execution

• Defining Product Roadmaps
• Setting Metrics and Objectives and Key Results

Unit 7: Practicing Agile Project Management

• Understanding Agile Methodology
• Applying Agile Tactics

Unit 8: Approaching Tech Like a Product Manager

• Identifying Essential Tech Knowledge for PMs
• Flex Session

Unit 9: Practicing Stakeholder Management

• Defining Keys of Stakeholder Management
• Final Presentations, Part I

Unit 10: Presentations & Next Steps

• Final Presentations, Part II
• Exploring Potential Next Steps

• Why is this course relevant today?

• These days, everyone seems to have an idea that may be “the next big thing,” but very few people actually have the knowledge or skill to bring a product to life. Product management lies at the intersection between business, design, and technology, allowing you to gauge whether a product is viable from a business perspective, desired by your customers, and technically feasible. Whether they’re developing their own product or working within a larger organization, product managers work with key stakeholders, designers, and developers to ensure that the final product meets both customer and business objectives.

• What practical skill sets can I expect to have upon completion of the course?

• By the end of the course, you’ll be able to:

  • Clearly define and describe the role and responsibilities of a product manager.
  • Determine the key risks and assumptions of a given product in order to conduct user testing.
  • Carry out effective user research and apply usability tests to validate product development decisions.
  • Create wireframes, MVPs, and basic prototypes in order to test assumptions about products and features.
  • Use metrics and OKRs to measure a product’s success and track its life cycle.
  • Apply agile best practices by communicating features in epics and user story formats.
  • Speak fluently with developers about technology and technical constraints.

• Are there any prerequisites for this course?

• No, there are no prior knowledge required
• Your willingness to learn, grow and explore new opportunities are most critical
• Following this, basic computer appreciation is vital
• A good laptop to use
• Understanding Microsoft products will be an advantage but not required.

Choose one of two convenient ways to skill up on Product Management. Our 8-Weeks (3 hours/twice a week) Classroom bootcamps which is only available in some cities. If your city is not available or if your work won’t permit a classroom session, you can attend the fully online school. We give several learning aids, assignments and tasks which our team will work you through.